London, 28th of March 2012: An analysis ran by Fanalyzer.co.uk, the monitoring service for UK Fanpages, shows that half(50.47%) of the 7.450 fanpages monitored permanently by the service have adopted the Timeline format, by the 27th of March, with only 3 days until all Facebook pages are automatically upgraded to the new format.

Out of the top 100 UK Fanpages by the total number of fans, 63 have already implemented the new Timeline format by the 27th of March. The largest brand pages, by the number of fans, to have the new Timeline already implemented are Burberry, Mini, Cadbury, Diesel, Asos and KLM.

The categories with the highest percentage of pages with Timeline, among the UK pages monitored by Fanalyzer.co.uk, are Products, Blogs, House & Gardening, Sports and Automotive, while the categories with the most pages that already have the Timeline are Music, Local businesses, Fashion, Arts and culture and Local stores.

Most of UK Fanpages monitored by Fanalyzer.co.uk have upgraded to the Timeline in the first half of March 2012 (2477, 65.91%) while 1281 pages have implemented the new format in the last half of March(34, 09%).

See the complete analysis below:

Top Categories of fanpages by % of pages that have the Timeline

Place Category Have Timeline All Pages % Have Timeline
1 Products 16 26 61.54
2 Blogs 27 44 61.36
3 House & Gardening 22 36 61.11
4 Sports 137 231 59.31
5 Automotive 63 107 58.88
6 Radio 54 92 58.70
7 Group Buying 61 104 58.65
8 Online Stores 106 181 58.56
9 Fashion 245 425 57.65
10 Nonprofit 155 270 57.41

Top Categories of fanpages by number of fanpages with Timeline

Place Category Have Timeline All Pages % Have Timeline
1 Music 376 730 51.51
2 Local businesses 281 490 57.35
3 Fashion 245 425 57.65
4 Arts & Culture 241 485 49.69
5 Local stores 156 288 54.17
6 Nonprofit 155 270 57.41
7 Events 148 272 54.41
8 Sports 137 231 59.31
9 Food & Beverage 131 260 50.38
10 Clubs & Pubs 129 232 55.60

With over 35 engagement KPIs for over 7400 fanpages, category averages as a benchmark for each one, a dedicated intelligence section for monitoring off-fanpage activity, and dedicated publishing, tracking and even sharing trend detecting tools, Fanalyzer PRO (pro.fanalyzer.co.uk ) launched at  the this year edition of  TFMA Conference and Expo.

Fanalyzer PRO (pro.fanalyzer.co.uk ) helps social media managers, agency strategists copywriters and all marcom specialists handling Facebook activities to completely understand the engagement performance of all UK fanpages, to benchmark each KPI against the average of the specific category/market of each page, to see what generates the most engagement in the whole category and what they can improve in order to improve their results against the benchmark.

The Fanalyzer PRO service, available at pro.fanalyzer.co.uk for trial tests, also shows samples of commercial activities (case studies of campaigns, ads and tabs, individual and associated with campaigns) both in real time and historically and even alerts its clients whenever their competitors become active on Facebook.

“We put every indicator in the context of its category average which tells you instantly how good any figure  is and then you can look at what can you improve by looking at the top perfomances in your category”, says Andrei Stefan, managing partner of the Fanalyzer services in the UK together with Ionut Oprea.

About Fanalyzer

Fanalyzer services (fanalyzer.co.uk and pro.fanalyzer.co.uk ) were created by a small team headquartered in Bucharest, Romania, and also represented in London, UK. The Romanian version of the service, called Facebrands, is the leading Facebook analytics and intelligence service in Romania, being used by most major digital agencies.

Fanalyzer.co.uk was launched in 2011 but the Fanalyzer PRO version arrived in the UK at the 2012 edition of the TFMA. Fanalyzer.co.uk currently monitors over 7400 UK-based fanpages.

London, 28th of February 2012: The Bucharest-based Fanalyzer.co.uk fanpage monitoring service extends today with a PRO version, pro.fanalyzer.co.uk , claiming to be the most powerful analytics and intelligence service for Facebook in the UK.

With over 35 engagement KPIs for over 7000 fanpages, category averages as a benchmark for each one, a dedicated intelligence section for monitoring off-fanpage activity, and dedicated publishing, tracking and even sharing trend detecting tools, Fanalyzer PRO (pro.fanalyzer.co.uk ) launches today at the TFM&A Conference and Expo taking place in London, at the Earl’s Court Olympia Exhibition Hall(stand C9, near the Social Media Theatre).

Fanalyzer PRO(pro.fanalyzer.co.uk ) helps social media managers, agency strategists and copywriters, and all marcom specialists interested in Facebook activities to completely understand the engagement of all pages, to benchmark each KPI against the average of the specific category/market of each page, to see what generates the most engagement in the whole category and what they can improve in order to improve their results against the benchmark.

The Fanalyzer PRO service, available at pro.fanalyzer.co.uk and at the TFMA for trial tests, also shows samples of commercial activities (case studies of campaigns, ads and tabs, individual and associated with campaigns) both in real time and historically and even alerts its clients whenever their competitors become active on Facebook.

“We put every indicator in the context of its category average which tells you instantly how good it is and then you can investigate what can you do to improve by looking at what’s over the average and also at the top engaging content in your category. The perspective has never been so complete”, says Ionut Oprea, managing partner of the Fanalyzer services in the UK together with Andrei Stefan.

The Fanalyzer PRO service is subscription-based. Having access to the service for one category (as they’re transparently presented on fanalyzer.co.uk) costs 120 £/month, while the full access to all 60+ categories is 420 £/month. A two-week FREE TRIAL is available on request.

About Fanalyzer

Fanalyzer services (fanalyzer.co.uk and pro.fanalyzer.co.uk ) were created by a small team headquartered in Bucharest, Romania, and also represented in London, UK. The Romanian version of the service, called Facebrands, is the leading Facebook analytics and intelligence service in Romania, being used by most major digital agencies.

Fanalyzer.co.uk was launched in 2011 but the Fanalyzer PRO version arrived in the UK at the 2012 edition of the TFMA. Fanalyzer.co.uk currently monitors over 7000 UK-based fanpages.

For more information, please contact us.

Ionut Oprea (FacebookLinkedIn / Twitter/ ionut@fanalyzer.co.uk, +40721.614.964)

Andrei Stefan (FacebookLinkedIn Twitter/ andrei@fanalyzer.co.uk, +40742.668.614)

 

 

 

We’re starting a series of articles on the Fanalyzer that can help you make the most of your Facebook activities, which you can monitor and benchmark with our live service. Subscribe (blog feed | twitter stream | facebook page) to get them while they’re hot.

If you work on Facebook-related tasks, be it advertising campaigns, page content management, creating a Facebook App, or even if you’re just interested in Facebook and want to know more, as a blogger, a journalist or even none of the above, these are some official Facebook pages that you may find useful.

First of all, Facebook has a page about itself, at http://www.facebook.com/facebook, and also a dedicated page for Facebook UK.http://www.facebook.com/FacebookUK

See all other Official Facebook pages, below, split by interest. (You can always see the UK facebook pages split by category/interest on Fanalyzer!) Let us know if we missed any.

Marketing & Communication
Facebook Pages http://www.facebook.com/FacebookPages
Facebook Ads http://www.facebook.com/FacebookAds
PR on Facebook http://www.facebook.com/pr
Facebook Marketing Solutions http://www.facebook.com/marketing
Facebook for Influencers http://www.facebook.com/influencers
Facebook Mobile http://www.facebook.com/FacebookMobile
Facebook and commerce http://www.facebook.com/commerce

Media & Celebrities
Facebook Media http://www.facebook.com/media
News on Facebook http://www.facebook.com/news
Celebs on Facebook http://www.facebook.com/celebs

Sports on Facebook http://www.facebook.com/Sports

Best of Facebook Stories http://www.facebook.com/facebookstories

Legal and best practice
Facebook and Privacy http://www.facebook.com/fbprivacy
Facebook Security http://www.facebook.com/security
Facebook Safety http://www.facebook.com/fbsafety

Nonprofit & Government
Nonprofits on Facebook http://www.facebook.com/nonprofits
Facebook for good http://www.facebook.com/facebookforgood?v=info
Government on Facebook http://www.facebook.com/government

Education
Facebook in Education http://www.facebook.com/education
Universities on Facebook http://www.facebook.com/Universities

Again, did we miss any? Feel free to add others that you know of.

28th of February, London: Over 2500 UK fanpages created by institutions, companies and individuals are now listed on www.fanalyzer.co.uk, a fanpage monitoring service that launches today in the UK.

Fanalyzer.co.uk offers two services:

  • a free fanpage directory, listing them based on the number of fans, in their respective categories, also showing the evolution of these figures by day and week;
  • a premium, subscription service for marketers and agencies that shows a complete actionable analysis of any fanpage’s performance, compared to its competing fanpages and their overall category. (contact us for a demo)

Free, publicly available and flexible UK fanpage directory

Besides watching their relevant fanpage categories, social media marketers and agencies can also now see what are the fastest growing fanpages in the UK by visiting the Top Rising section where they are split in 4 volume-based groups.  They can also add the fanpages they manage or other pages that they wish to monitor through the “Submit a page” form.

Fanalyzer.co.uk launches with several other features: a UK Facebook user demographics page updated in real-time, an Apps section, showing the activity on UK-based Facebook apps, and two of its own applications called “Top Pages Your Friends Like” and “Pages You(‘d) Like”, the latter  also offering fanpage suggestions.

The Fanalyzer.co.uk directory is growing fast, new pages are being added on a daily basis, and is estimated to reach over 5000 pages by the end of March. Users can also contact us to add their fanpages to the directory, or submit suggestions of fanpage classifications.

Complete Fanpage Actionable Analysis

Premium subscribers will soon have the chance to directly compare fanpage  growth, activity and user engagement in the context of their fanpage’s category, that is, in comparison to their competing fanpages.

“Our methodology goes beyond just counting user interactions. By putting all the figures in context and by matching them against one another, you can have a real analysis of your fanpage’s performance and you can see what you can do in order to improve it”, says Ionut Oprea,  co-owner of fanalyzer.co.uk and manager of STANDOUT.

“With the premium fanalyzer.co.uk subscription you can also closely follow your competition and understand what results their social media activities and campaigns have had, so you can apply them yourself”, adds Andrei Stefan, co-owner of fanalyzer.co.uk. and manager of BYTE FLUX.

Please contact us for more info(see below). Email contact at fanalyzer dot co dot uk.

About Fanalyzer.co.uk

Fanalyzer.co.uk is a fanpage monitoring system created by two companies based in Bucharest, Romania: STANDOUT, a social media marketing agency and BYTE FLUX, a web development company. The Romanian version of Fanalyzer already monitors over 11.000 fanpages and is used by more than 2000 marketers every day.

For daily updates, please follow Fanalyzer on Facebook and  @fanalyzeruk on Twitter

About STANDOUT

STANDOUT is a social media marketing agency based in Bucharest, Romania, running social media campaigns on blogs and social networks since 2007. We have created the most developed blog advertising market in Eastern Europe and we work with the largest advertising agencies in Romania for large local and international clients (Coca-Cola, Unilever, Microsoft, Toshiba, UPC, Klm)

BYTE FLUX is  a web development company based in Bucharest, Romania, that has been working for some of the largest publishers in Romania, on web-based, facebook and iOs application projects. The BYTE FLUX team has over 7 years experience in web and mobile application development.

People in this Press Release

Ionut Oprea (Facebook / LinkedIn / Twitter/ foursquare )

Andrei Stefan (Facebook / LinkedIn / Twitter/ foursquare )