launches Fanalyzer PRO, the most powerful analytics and intelligence service for Facebook in the UK

London, 28th of February 2012: The Bucharest-based fanpage monitoring service extends today with a PRO version, , claiming to be the most powerful analytics and intelligence service for Facebook in the UK.

With over 35 engagement KPIs for over 7000 fanpages, category averages as a benchmark for each one, a dedicated intelligence section for monitoring off-fanpage activity, and dedicated publishing, tracking and even sharing trend detecting tools, Fanalyzer PRO ( ) launches today at the TFM&A Conference and Expo taking place in London, at the Earl’s Court Olympia Exhibition Hall(stand C9, near the Social Media Theatre).

Fanalyzer PRO( ) helps social media managers, agency strategists and copywriters, and all marcom specialists interested in Facebook activities to completely understand the engagement of all pages, to benchmark each KPI against the average of the specific category/market of each page, to see what generates the most engagement in the whole category and what they can improve in order to improve their results against the benchmark.

The Fanalyzer PRO service, available at and at the TFMA for trial tests, also shows samples of commercial activities (case studies of campaigns, ads and tabs, individual and associated with campaigns) both in real time and historically and even alerts its clients whenever their competitors become active on Facebook.

“We put every indicator in the context of its category average which tells you instantly how good it is and then you can investigate what can you do to improve by looking at what’s over the average and also at the top engaging content in your category. The perspective has never been so complete”, says Ionut Oprea, managing partner of the Fanalyzer services in the UK together with Andrei Stefan.

The Fanalyzer PRO service is subscription-based. Having access to the service for one category (as they’re transparently presented on costs 120 £/month, while the full access to all 60+ categories is 420 £/month. A two-week FREE TRIAL is available on request.

About Fanalyzer

Fanalyzer services ( and ) were created by a small team headquartered in Bucharest, Romania, and also represented in London, UK. The Romanian version of the service, called Facebrands, is the leading Facebook analytics and intelligence service in Romania, being used by most major digital agencies. was launched in 2011 but the Fanalyzer PRO version arrived in the UK at the 2012 edition of the TFMA. currently monitors over 7000 UK-based fanpages.

For more information, please contact us.

Ionut Oprea (FacebookLinkedIn / Twitter/, +40721.614.964)

Andrei Stefan (FacebookLinkedIn Twitter/, +40742.668.614)




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